Doing Business in Penrith

Doing Business in Penrith

We’re building the right infrastructure, with and for our community, to provide limitless opportunities for our people, visitors and investors.

Penrith City Council is partnering with the Sydney School of Entrepreneurship (SSE) to deliver a series of six online and in-person workshops for new and early-stage startup founders in the City of Penrith.

Whether you’re at the start of your entrepreneurial journey and have an idea you want to explore, or you are already in business and looking to build your customer base or better understand how to leverage networking or access funding, you’ll find a workshop to suit.

Workshops include:

  • Small Business Startup • Test your Business Idea
  • Structuring your Small Business Startup
  • Building a Customer Base
  • Finance
  • Funding and Risk
  • Present Your Small Business Startup

The program has been specially designed to give participants access to a range of educational and skills-based business resources and enable networking between and exposure to other startups. Because each workshop is completed as a stand-alone module, each comes with its own industry-accredited micro credential, which is issued to participants at successful completion of the workshop. Complete one or two, or work through them all for a ‘master’ accreditation!

Visit for more information and to register today.

Program Dates:

Start: Wednesday 4 October

End: Wednesday 8 November

About SSE

SSE is a not-for-profit organisation delivering bespoke educational experiences and skills training to promote self-determination and remove barriers to employment and entrepreneurship for more Australians. Find out more here: 

If you're starting a business for the first time, you'll need to apply for an Australian Business Number/ Tax File Number with the Australian Business Register.

Depending on your business structure, you may need to apply for an Australian Company Number with ASIC. If you plan to trade under a name other than your own, you must register a business name with ASIC.

You can also register as an employer with the Australian Taxation Office.

Find support for Small Businesses here:

If you’re planning to open an office, or looking for co working office spaces;

Rebecca Pham | Manager, Launch Pad Operations & Programs
Office of Deputy Vice-Chancellor Research, Enterprise & International
0403 984 212 |

Creative Fringe
Debbie OÇonnor-Founder/CEO
6/51 York Rd
Jamisontown NSW 2750
1300 722 896

WOTSO Penrith
95b Station St
Penrith NSW 2750
1800 496 876


Penrith has a target to attract 51,000 new jobs by 2041, to meet the population growth and to provide a thriving future for our residents and local businesses.

We want to be a diverse economy that targets strong and ‘future’ industries and employment sectors, and provide equitable access to education and training that will build our resilience so that we can change and adapt quickly to future economic and social settings.

We are unlocking game changing projects and unprecedented capital investments to revitalise the region, with projects in the pipeline designed to open up to global markets and attract the perfect workforce demographic -young, aspirational, and innovative.

The following 10 industries below have been identified as our key growth areas that will leverage the shifting nature of Penrith;

  • Transport, Freight and Logistics
  • Manufacturing
  • Recycling, Waste Management, and Clean Energy
  • Airport and Aerotropolis
  • Agriculture
  • Health, Social Assistance and Aged Care
  • Education, Research and Science
  • Creative and Cultural
  • Sports and Recreation
  • Tourism & Hospitality

Get your business listed on the following directories

Penrith Business Directory
Local businesses can sign up for a FREE listing

Visit Penrith

Council is highly engaged in the promotion of the local visitor economy. Eligible local businesses can submit their details for listing on the Visit Penrith website by emailing

Australian Tourism Data Warehouse

ATDW is Australia’s national platform for digital tourism marketing in Australia. By creating an ATDW listing, Penrith tourism operators benefit from being listed on the website.

Penrith Valley Chamber of Commerce has been helping business owners build quality relationships since 1927. It facilitates business owners and leaders in our community to work together to make meaningful changes– economically, environmentally, and socially.

Penrith CBD Corporation is funded through a special rate levy collected from local property owners in the CBD. The Corporation works closely with Penrith City Council and key business partners to assist and support local business owners, retailers and restaurants “unlock the opportunities” and grow their business ready for our city’s future.

St Marys Town Centre Corporation exists to engage and connect the local business and social communities in St Marys.

Western Sydney University’s Launch Pad is a tech start-up incubator operating since 2015. Launch Pad was established to enable the growth of a start-up community in Western Sydney and drive the development of a sophisticated innovation ecosystem for the region.

Business Australia - formerly known as the NSW Business Chamber, Business Australia now supports businesses across the country, untying legal knots, boosting efficiency, advocating for better conditions and helping them grow.

Business Support

Both Penrith City Council and the New South Wales Government provide assistance and professional services to help navigate government requirements and streamline access to new investment and business development opportunities.

Development Application Process

A Development Application (DA) is a formal request for permission to carry out proposed development, including the use of premises. Approval is required before carrying out any development (except where expressly exempted). Click here to find out more about the process.

Health & Safety

Council enforces various regulations relating to health and safety, including food safety and other health safety.

Invest Penrith Newsletter

Sign up to our monthly eNewsletter to find out more about how we are positively connecting Penrith to Australia and the world.


Economic Impacts of COVID-19 on Penrith City

The Economic Impacts of COVID-19 on Penrith City and Social Impacts of COVID-19 on Penrith City reports have been developed to support local services providers and others in responding to the increasing and emerging challenges of COVID-19 for our community. The reports encapsulate key findings from surveys with residents, businesses and the community sector, as well as collating publicly available data. They also summarise some key learnings to guide our response moving forward.

Penrith Business Directory

Council’s Penrith Business Directory promotes the benefits of buying local and celebrates many of the unique businesses that are doing us all proud with their innovation, industrious spirit and entrepreneurship. Local businesses can sign up for a FREE listing here.

Visit Penrith

Council is highly engaged in the promotion of the local visitor economy. Eligible local businesses can submit their details for listing on the Visit Penrith website by emailing

Business Connect

The Business Connect program is funded by the NSW Government. It is a dedicated and personalised program that provides trusted advice to help you start or grow your small business.
The provider of the Business Connect program in the Penrith Local Government Area is the Western Sydney Business Centre.

Service NSW

Service NSW provides help for small business, including starting or expanding a business.
Resources include various business guides for finance, managing staff, running and closing a business, and industry specific how-to guides.

The Business Concierge Service is a free call service for businesses, which operates Monday to Friday from 7am to 7pm, tel: 13 77 88.

Businesses can also access support and recovery services, including storms and floods assistance and COVID-19 help for small businesses.

Penrith City Council is an Easy to do Business council and works closely with Service NSW to support small businesses.

Small Business Commissioner

The Small Business Commissioner  empowers small business with advocacy and mediation support, giving them a voice at the highest levels.

Find information on grants and other support available for small businesses in NSW here.


TAFE NSW is the leading provider of vocational education and training in Australia. TAFE NSW is currently offering the following programs:

TAFE Enterprise
Skills for Business

The nearest TAFE NSW campus is TAFE NSW Nepean, located in Kingswood.

Australian Taxation Office

The Australian Taxation Office (ATO) is the principal revenue collection agency of the Australian Government.

The ATO provides a range of resources for small business, including webinars on essential small business topics. is an online government resource for the Australian business community. It provides a range of free tools and resources.

The website focuses on all areas of planning, starting, running and exiting a business, including links to various government websites.

Other resources

For a full list of resources for local businesses and investors, visit our Resources & Downloads page here.